MATCHA VS. COFFEE
Matcha and coffee are widely enjoyed, each offering a distinct profile and ritual. The most meaningful difference between the two lies in the drinking experiences they create.

CAFFEINE CONTENT
A traditional cup of matcha, prepared with 3g of finely milled powder, contains approximately 105mg of caffeine, comparable to the 100mg found in a cup of coffee. Matcha’s caffeine content naturally varies depending on cultivar, harvest season and freshness of the leaves selected for milling.

CAFFEINE ABSORPTION
Where matcha differs most is in caffeine absorption. Caffeine in coffee is absorbed quickly, nearly all of it within 45 minutes. This rapid uptake produces an immediate surge of energy that peaks quickly and fades just as fast, often leading to the desire for a second cup. Matcha absorption is at a steadier pace. Matcha drinkers typically reach peak focus within 30 minutes, with sustained clarity lasting four to six hours. This is due to the L-theanine, an amino acid naturally present in green tea, which slows caffeine absorption and supports a calm, steady alertness.

YOUR MORNING RITUAL
Choosing between matcha and coffee ultimately comes down to how you want to begin your day. With its warming, full-bodied, and rich umami profile, matcha invites a more intentional start, one that allows space for clarity, presence and the luxury of a focused calm.